Nate founded Vysta to build a performance marketing agency that actually delivers. With deep expertise across Google Ads, YouTube, and paid media, he's scaled the company into a trusted partner for brands from startups to established ecommerce.
He leads company vision, strategic partnerships, and high-level client relationships, and drives Vysta's evolution into strategic advisory and incrementality testing.
Steve runs Vysta's day-to-day operations, client delivery, and pod architecture, ensuring every account gets senior-level attention.
He is responsible for operational excellence across the business, from service level agreements and client communications to team development and performance standards. He works closely with every department to ensure Vysta runs like a well-oiled machine.
Kian is the technical heartbeat of Vysta's media buying operation. As Co-Founder and Head of Performance, he sets the standard for campaign strategy, optimization, and training across every account.
He oversees all media buyers and pod leaders, ensuring that Vysta's performance methodology is consistently applied and continuously improving.
Patricia is the operational right hand to the CEO and COO, keeping every initiative aligned with Vysta's growth priorities.
She oversees revenue operations, talent acquisition, and finance coordination — the central point of accountability across departments, and the person who ensures nothing falls through the cracks.
Indre leads Vysta's financial operations, from invoicing and AR to modeling and reporting. She partners with leadership on budgeting, forecasting, and commercial strategy.
Her work ensures Vysta scales sustainably while maintaining the financial discipline that clients and partners expect.
Shania is the bridge between sales and delivery. She owns the client onboarding process end-to-end, ensuring that every new account is set up correctly, contracts are signed, and the right teams are briefed before campaigns go live.
Working alongside the COO, she's the gatekeeper who ensures no client goes live without the proper foundation.
Usman leads Vysta's landing page strategy and execution — the critical bridge between ad creative and customer action.
He manages page builds, A/B testing, and UX optimization across accounts, working with media buyers to ensure traffic doesn't just arrive, but converts.
Rajni manages Vysta's hiring pipeline, from sourcing and screening to coordinating multi-round interviews.
She partners with the Chief of Staff on hiring strategy to consistently bring in top-tier talent and scale the team at the pace client growth demands.
We combine strategy, expertise, and accountability to help our clients grow. Let’s build something great together.