Your partner in turning Google and YouTube into reliable new customer revenue engines at scale. We manage over $200M in ad spend annually for some of the fastest-growing e-commerce brands worldwide.
Who We Are
Vysta is a performance marketing agency built for established ecommerce brands that expect Google and YouTube to drive real new customer revenue at scale. We manage over $200M in annual ad spend and structure the entire Google ecosystem to expand cold traffic without weakening contribution margin.

We work with brands that already have product-market fit and the operational strength to handle serious growth. Our strategy is anchored in live market data, financial discipline, and verified incremental revenue, so performance holds under serious spend and reflects real impact inside the business.
Our Mission
To become the definitive Google and YouTube growth partner for established ecommerce brands by holding every dollar accountable to real new customer revenue. We scale only what proves to have an incremental impact on the business, and we refine what does not meet that standard.
OUR VISION
To set the global benchmark for how established ecommerce brands scale on Google and YouTube, driven by incremental new customer revenue and disciplined high-spend execution. We will establish the standard for growth that performs consistently at scale and withstands volatility.
Our founder, Nate, saw a gap that no one was filling: Google and YouTube ads were a mess for ecommerce. Brands were paying top-tier fees while junior buyers managed the accounts. Branded traffic padded the results, and the reporting made it look like growth. There was no agency known for actually scaling ecommerce brands on these channels with real accountability.
So he rebuilt the system himself. First, inside his own ecommerce brands. Then, for other founders who were tired of unstable performance and reporting that did not match their financials. It worked. Then it worked again.
One principle guided everything: if we cannot prove real new customer revenue, we do not scale. That standard became Vysta.
Today, Vysta manages over $200M in Google and YouTube ad spend annually for some of the fastest-growing ecommerce brands worldwide. We are continuously scaling that impact further and raising the ceiling for what these channels can produce.
We treat Google Ads as a growth channel. We run Search and Performance Max to bring in real new customer revenue and tie it directly to your numbers. We scale profitable revenue and make Google a core engine for predictable growth inside your business.
We leverage YouTube to reach cold audiences and convert attention into real new customer revenue. We launch, measure, and refine until acquisition is profitable and consistent. Then we scale it so new demand flows through Search and Shopping, driving measurable growth across your brand.
We structure and manage your Shopping campaigns end-to-end. We shape the feed, control bids, and direct budget toward what is actually driving sales. When profitability is proven, we push spend higher so revenue expands and margin holds as you scale.
We dig into your account to see what’s real and what’s inflated. We tie revenue back to spend and evaluate whether scale is built on incremental growth or surface-level performance. The result is a clear direction on where to push, where to tighten, and how to scale profitably.
Founder & Google Ads Strategist
Nate is a Google and YouTube ads strategist who has spent nearly a decade scaling fast-growing ecommerce brands. He has personally overseen more than $200M in ad spend and built his reputation by turning Google and YouTube into true new customer acquisition channels.
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Before all of that, Nate started where most people would not expect: hauling junk. At 16, he worked 10 to 12-hour days in a junk removal company and worked his way from helper to VP of Sales and Marketing before he could legally rent a car.
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When he later ran his own ecommerce brands, he saw how badly Google and YouTube were being managed across the industry. Instead of complaining about it, he took over the ad accounts himself and proved they could be structured properly.
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That conviction became the foundation for Vysta and the standard our team operates by today.
Case Study
We helped this e-commerce account scale hard, pushing daily spend into the $50K range with most of the budget running on YouTube Ads. In just 18 days, spend climbed from $6K per day to $53K per day, and Google-driven revenue grew from about $500K per month to over $3M per month.
53,000 per day in ad spend within 18 days
$15,000 in a single day generated within the same two-week scaling period
This brand had never successfully scaled on Google before working with us. Within the first 5 days, $35,500 in ad spend generated $122,000 in revenue at a 3.45x ROAS, marking their strongest performance on the platform. Since then, growth has continued steadily, with the account now producing at least $500K per month and reaching $1.2M at a 6x ROAS during peak periods.
$35,500 in ad spend driving $122,000 in revenue in 5 days
$1,200,000 in revenue at 6x ROAS during peak month
Awards & Recognition
Feb 2025
1.
Google Premier Partner Top 3% of Agencies in the USA
Jan 2025
2.
$200M+ Annual Ad Spend Managed
Nov 2024
3.
Top 0.01% of Google and Youtube Ads Media Buyers from Around the World
Aug 2024
4.
300+ eCommerce Brands Scaled
Industry we serve
Revenue-focused campaigns that scale product sales
Revenue-focused campaigns that scale product sales
High-compliance advertising frameworks
Scalable acquisition systems for rapid growth
why vista
Our campaigns are engineered to add new buyers at scale, turning Google and YouTube into engines for true brand expansion.
We do not delegate your budget to junior buyers. Senior strategists remain directly responsible from build through expansion.
Your campaigns benefit from priority Google support and early insight into platform changes that could impact performance.
Managing over $200M each year gives us visibility into scaling patterns and performance shifts most agencies never see.
We move accounts through a clear progression built to capture demand, strengthen efficiency, and then scale with stability.
Blogs
Partner with a performance-focused Google and YouTube ads agency trusted by fast-scaling ecommerce brands to manage significant budgets and drive real new customer growth. Let us audit your current structure and show you how to scale on a stronger revenue foundation.
